When you are considering starting your own business, there is one question you should consider above all else: what is my Unique Selling Proposition? A Unique Selling Proposition, or USP for short, is the key benefit that sets your product apart from competing products on the market. It’s the reason why a consumer would want […]
Creative Marketing Strategies to Gain New Customers
If you’ve just launched your own business, your number one concern is most likely acquiring new customers. If you’ve followed our blog for a while, you are probably familiar with the most popular marketing tools, like Pay Per Click advertising, SEO, and email marketing. However, if you’ve tried all these methods and still aren’t seeing […]
11 Proven Ways to Reduce Returns for Your Small Business
Online shopping is at an all-time high. Unfortunately, so are returns. As we noted in last month’s blog, Americans returned about $816 billion worth of merchandise last year, representing about 17% of all retail purchases. With the amount of returns rising steadily, your best bet as a business owner is to adopt a preventative strategy. […]
Why Should I Buy Marking and Coding Equipment?
com In our previous article, we discussed the benefits of renting industrial printers. However, even though renting offers a lot of benefits, it’s not always the best option for every situation. Below are some advantages to consider if you want to buy marking and coding equipment in Richmond. (Potentially) save money. Though renting […]
Why Should I Rent Marking and Coding Equipment?
If you’re considering buying marking and coding equipment in Virginia, you already know that it’s a big decision. The largest industrial printers can cost in the thousands of dollars, but on the upside, being able to immediately produce what you need on-site might be worth the investment. On the other hand, renting a large piece […]
Starting a CBD Company: Which Product Should I Sell?
This week, as a follow-up to our article, “How to Start Selling CBD Products,” we thought that we’d take some time to address one of the biggest stumbling blocks in starting a CBD company: choosing which type of product to sell. CBD is now available in a huge variety of forms, including oils, gummies, lotions, […]
How to Start Selling CBD Products: The Basics
You’ve probably seen ads for CBD products at the pharmacy, online, in strip malls, and, well, everywhere. And at this point in time, it’s not fool’s gold—the CBD market is expected to reach $20 billion by the end of 2024. If holistic wellness is a passion of yours—or if you’re entrepreneurial-minded—you’re probably wondering how to […]
Benefits of Marking and Coding Homemade Products
If you’re just starting to sell your own craft beer or homemade food product, you’re probably aware that you need to mark and code your items in order to comply with local and federal regulations. But you’re probably not aware of all the benefits of marking and coding your products. In today’s blog, we’ll explain […]
How to Create an Unforgettable Unboxing Experience
If you’re like most online business owners, you’ve probably put a lot of time into things which will attract visitors, and convert them into paying customers. You may have spent far less time, though, on the experience that unfolds after you’ve made the sale. It’s important to remember that your customer experience continues right up […]
10 Shipping Must-Haves for your Etsy, eBay, or Shopify Business
Ready to finally launch that passion project? Ready to use the magic of the interwebs to convert tiny homemade soaps cold, hard cash? You’re gonna need some stuff. Here are the top must-have shipping items for your eBay, Etsy, or Shopify business. Cardboard boxes Obviously, you’re going to need something to hold your products, and […]